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What's changed in US financial system since '08, at a glance What has changed in the US financial system since , at a glance. It also serves as a model for how a business can succeed. Roger Malinowski, bizdev becore. The YouTube influencer work is head and shoulders above what many other agencies offer—Santa Monica-based Mediakix builds custom sponsorships, recruits influencers, activates across the web and brings it all home with real-time reporting and analytics. A ho r a estoy desesperada p o rq ue no tengo [ Experience Design, this Atlanta shop recently introduced new services in strategy, content development and portfolio analysis. The XM staff speaks over 15 languages.
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When UGG was looking to dominate Black Friday, iCrossing showed off its true roots when it blended paid search, countdown ads and personalized targeting into an online campaign that pushed sales up 77 percent.
Social media success comes to brands that have something to say, and know how to say it best. Was one of the first agencies to unveil focused social strategy development—a well-defined, market-tested process for working with clients on social strategies, be it across the entire social media mix or small-scale plans for product launches.
Lisa Braziel, lisa ignitesocialmedia. Only with great content can great brands make great connections even greater online. The ultimate reason this team gets up each morning? To turn brands into publishing and content platforms. The entire ImagiBrand team has a diverse background in storytelling, image management and social media marketing.
With the growth of successful social media engagement programs comes an evolution of what brands like yours are buying from social agencies. Which is why ImagiBrand offers the now-default two-channel suite of agency services—social media, and social media management.
A long-time partner of Ford and Jaguar Land Rover, Imagination is well-known in the auto show circuit as a master of compelling, high-tech product launch experiences.
From Qatar to Detroit, no design agency on this list can boast the global reach. Truly a one-stop-shop for brands that need to execute on a worldwide scale, all backed by skilled international teams of creatives, technologists, strategists and designers.
We believe they can prove it. This worldwide agency, acquired and back by talent powerhouse WME, has direct access to a worldwide pipeline of celebrities and influencers, plus long-standing relationships with more than college and pro sports teams. Activated nine clients at Super Bowl LI last year, and racked up more than 9, event days in An internal awards program boosts morale and gives staffers a way to honor colleagues who have gone the extra mile. The XM staff speaks over 15 languages.
The Aflac duck himself was totally impressed: For Nestlé, Index developed an R2D2 product that converts to a cereal bowl—complete with a spoon—for several of its cereal brands. Expanded into the sports and theme park industries and opened an office in Shanghai.
Charlie Gaffney, cgaffney indexpromotions. Its HP-Intel activation at Panorama and Coachella pushed every technology boundary to create a festival experience that could impress even the surliest squad of seen-it-all millennials. It impressed HP, too, with a 6. Kick started a sustainability division this year and launched new client programs in Germany, London and China.
Chad Tons, chad infinitymarketing. Inspira will celebrate its 10th year in business next year, an occasion it celebrated earlier this year with a move into some sweet new digs for its HQ-based team in Norwalk, CT. Some nice accolades this year: Jeremy Litchfield, jlitchfield inspiramarketing. The KUDOS initiative gives employees a way to send thanks and points to colleagues—earn enough points and you can redeem them for gift cards.
The teambuilding then translates to clients: Scott Kerr, skerr invnt. The services are split into two key offerings: Content marketing and immersive technology expertise like virtual and augmented reality was bolstered in to help clients explore new worlds. Over 1, business sellers experienced features like customer care consultations and pop-up workshops. This Boston-based shop offers an exchange program between offices for employees that want to try a new locale—26 employees took advantage of this perk in Employer branding and internal communications are among the newer focuses for this New Jersey agency, which started in as a general marketing shop and moved into the digital realm, developing capabilities in mobile, SaaS and increasingly, machine learning and artificial intelligence.
LG enlisted JK to connect with commercial space designers—targeted landing pages spoke to unique verticals with a single message across all touchpoints. The result was ten times the engagement of other recent efforts. Andrea Wolkofsky, andreaw jkdesign. Sometimes you need a second set of eyes to see what was there all along. JKR has mastered the art of giving old brands a fresh face to the world, and new brands the kick start they need to stand out.
Also impressive, the millennial-friendly take on the Wheaties brand and its iconic cereal boxes. From store shelves to delivery trucks, this agency knows how to translate identity into impact. Expanded capabilities in CRM to blend data insights, social behavioral sciences and creative development is helping brands take their customer relationship management efforts to the next level.
An immersive experience created for American Express card members helped showcase the benefits of mobile payments, generating a 93 percent completion rate and 16 percent clickthrough for more information. In lieu of holiday gifts in , Kern made donations to hurricane relief efforts.
Scott Levine, slevine kernagency. B2B vertical focuses at this shop include automation, robotics, supply chain, energy and telecom. The agency helped Yale Materials Handling Group create a new Twitter strategy that increased followers by over percent and social engagement by over percent.
Koroberi is based in Durham, NC near the Research Triangle, home to numerous business-to-business start-ups and established B2B companies. Natalie Fioto, natalie koroberi. It all adds up to an impressive portfolio of global clients and thoughtful work that uses innovative branding and design to change behaviors and move people into action. Take its work for Harris Teeter. The campaign earned three awards, including a Hermes Creative Award. Romeo Maione, rmaione launchfire. The Laundry ideation process starts with data, which informs strategy, which drives creative and then influences targeting.
This agency excels at bringing unconventional sports and sports experiences to the masses. Like its Formula E activation that transformed gritty Red Hook, Brooklyn, into a fan village and high-end hospitality experience. Clearly, the list goes on, people.
Danit Aronson, danit leaddogmarketing. Keep Pernod Ricard as a long-time client—and keep the bar stocked. This shop has deep expertise in spirits, with recently expanded wine, champagne and off-premise retail marketing efforts adding dozens of new activation markets to its roster.
But booze is hardly its only game. A pre-populated Twitter vending machine served as just the right millennial-minded engagement for a TGI Fridays program that had consumers lip syncing their guts out and sharing on social to the tune of more than 16 million social impressions. In-house analytics resources and offerings, including data aggregation, for new insights and key takeaways back everything up with a watchful ROI eye.
An Event Marketer Best Place to Work, this shop added 75 full-time employees and part-time employees this year. Created out of a merger between two Tennessee-based event management companies, LEO draws on its intrinsic Southern hospitality to create experiences and meetings across five continents in 23 countries, including Spain, Belgium, Canada, the U.
The shop has expertise in the public events sector, producing corporate-sponsored festivals such as KAABOO Del Mar where cool technology like RFID chip- embedded wristbands and a concessions app updated in real time enhance the experience. Leo is a founding partner and sponsor of the Jay Uiberall Foundation to help underserved youth in the Memphis area. Cindy Brewer, cbrewer leoevents. Global lecturer, author and business guru Marty Neumeier serves as Director of Transformation. Allen and her team create harmony between brands and music artists, like a Capital One sponsorship brokered on behalf of the Foo Fighters.
These pacesetters spot trends and talent before others and incorporate them into breakthrough programs for clients. Marci Allen, marcie macpresents. One of the youngest agencies in the experiential industry has quickly become one of the most formidable. An independent shop founded by a few 72andSunny and Crispin refugees, Magnetic today boasts 70 employees across its New York City and London offices, and a whole gaggle of cool clients willing to try new things.
Like the Netflix Emmy voting campaign that transformed 24, square feet into a virtual theme park filled with oversized installations, interactive photo experiences and reception spaces all inspired by the Netflix shows we all love to binge. Also worth checking out: Seriously, these guys understand what fans love and know how to give it to them. Profit-driven digital business strategies are at the heart of what this Tribeca-based studio offers its roster of Fortune clients.
One of the original below-the-liners has increased its focus on developing and implementing promotional games of chance across multiple platforms—globally. Members earned points by taking specific actions at the campaign site, like tweeting, emailing, signing a petition or uploading a photo to social. Points were then used to enter sweepstakes to win featured concert tickets.
Marty Glovin, marty mardenkane. A record number of retail displays and retailer buy-in helped push sales up by double digits. DSX, a new internal tool and database of all major digital offerings will help account teams plan smarter. Mark Lenss, mark marketinglab. Most agencies today offer measurement capabilities, but few are as intrinsic to the way the agency does business as this one. Everything centers on the Data-Driven Experience Planning model, a strategic blueprint the agency uses to provides predictive and performance intel for targeting, prospects, context and sentiment.
Once in activation mode, clients can tap into their own customized DMP Data Management Platform to course correct in-market and in real-time. With expertise that spans mobile, retail, influencer, pop-up, design, build, execution and field operations, and now with its recent acquisition of content production company Jerry Rig, and all its commercial and editorial capes, not to mention its state of the art production facilities , this Boulder, CO-based shop is playing to win.
For a recent Jennie-O turkey program, Match masterfully captured a live tasting experience and leveraged it into content later used for social media, digital, print and TV. The program generated a healthy 37 percent boost in sales.
The agency enabled global revenue management firm Service Source to rebrand from a buttoned-up service company to a friendly SaaS-type organization. One recent case in point: Jeff Plowman—formerly of Havas Worldwide and McCann Erickson—recently came on board as vice president of client services. Robert Hyams, rhyams mcmillan. Branded and sponsored content campaigns engage audiences, drive brand awareness, brand engagement and product sales. The YouTube influencer work is head and shoulders above what many other agencies offer—Santa Monica-based Mediakix builds custom sponsorships, recruits influencers, activates across the web and brings it all home with real-time reporting and analytics.
Staff accomplishments are celebrated with sponsored experiences from their personal bucket lists. Over 2, users visited the microsite daily. Erin Zakin, ezakin madewithmerit. Specializes in product design, UX, experience design, brand strategy, product design and business design, and offers clients broad reach and deep resources thanks to parent company GlobalLogic and its 30 locations across 12 countries.
One case in point, among many success stories: A reimagined online experience for San Francisco Ballet increased revenue Alicia Bergin, alicia method. A team of digital and marketing professionals works out of offices in Seattle, Austin, Singapore and London to serve B2B and technology marketers. Their focus on social, digital and content marketing is described as customer-centric, data-driven, massively scalable and relentlessly analytical.
The site helps thousands of businesses connect with local chambers and market partners around the globe. Carrie Mcllveen, carriem metia. Market-leading start-ups, enterprises and VCs are the core customer base for this Boston-based strategic communications firm, which allows many team members to work remotely.
Workplace software provider Know Your Company turned to Metis to reach more prospects via a website optimized for conversions, an improved social media presence and an e-book. The results were impressive: Software trial sign-ups were up 57 percent, quality leads were up 14 percent and a 34 percent increase in sales over a 90 day period were realized. Perks at Metis include parental leave, reduced hours on Fridays in the summer, charitable matching contributions and work anniversary massages.
Melissa Cohen, melissa metiscomm. A deep bench of creatives craft stories from brand positioning, brand truth and audience insights. The work is executed across digital platforms: Clients swear by the entertainment, information and emotion-based content. Because it gets viewed—and shared. How will you create this content? What form will it take? Should you partner with a platform? How will it roll out? YouTube versus Facebook versus your own site? Mistress specializes in understanding the strengths of each platform and partner, and in creating content that maximizes opportunities across video, mobile, apps, social and more.
Bryan Duffy, bduffy mktg. This agency is percent business-to-business focused, with concentrations on market segmentation, branding, competitive research, content strategy and analytics. MLT recently increased sales enablement services and moved to a new Atlanta office location where account work is focused on an agile process to give clients direct interaction with key team members.
The agency launched a new website for NAVIX Consultants with deeper content marketing offerings including whitepapers, blogs and videos and full integration with marketing automation and CRM systems via Hubspot. Billy Mitchell, bmitchell mltcreative. The mantra here is impactful brand activation experiences.
It offers a robust nationwide network of 35, brand ambassadors. Some of those ambassadors staffed a Sprint experience at Six Flags engaging visitors with digital scratch offs that revealed free Flash Passes and Sprint-branded giveaways. And… they kept that party going all day long.
Organic growth and new clients doubled revenue year over year allowing investments in experienced new hires and expanded office space. The agency also on-boarded a new creative director and director of client services.
One of the only experiential partners that has it all in-house—strategy, design, fabrication, execution and measurement. Also for Amex, it invented Air Tennis, a multi-sensory, 4D haptic game and the latest iteration in a long line of cutting edge technology experiences the agency has rolled out for the brand. One of the only agencies on this list that can scale XXXL ideas. Also brought into the Mosaic fold metal fabrication house JBR, whose fabrication work an be seen on the new Budweiser Stage.
The level of creative is outstanding and unfettered. And the level of passion among the staff is almost not to be believed. Has been producing innovative work for client Pepsi for years, including one of the first campaigns to use a live event—a Hyped for Halftime concert featuring Blake Shelton—as content for use across traditional media.
A call for consumers to bring Pepsi concerts to their hometowns localized the experience and, wait for it, created yet more content for distribution on and offline. Our favorite of the Project: Worldwide family of agencies, Motive combines its formidable in-house creative talents and strategic offerings with the additional capabilities of its 13 sister agencies when needed.
Cardinal Health needed to develop a new way to generate more qualified leads and help customers find the right solutions. Each office in the Chicago HQ is named after a favorite local brewery. Bari Scheinbach, bscheinbach moveo.
Fast, efficient content is created by a full-service Unit 3C production studio. Quick-turn creative chops include videos, social platform activations and traditional and non-traditional digital storytelling. For Delta, Moxie created one of the longest Facebook Live events in history: The DecisionIQ insights offering uses analytics and full-time data scientists to collect and compile insights. This B2B shop is focused on producing measurable marketing outcomes based on three pillars—considered purchase marketing, global marketing management and performance-based accountability.
Client McKesson wanted to create awareness for a new suite of enterprise healthcare technology solutions. Pro bono efforts include support of the summertime Live at the Lakefront free concert series on Lake Michigan. Christopher Vitrano, cvitrano n-s. If you want to reach the college crowd, consider this veteran agency. Did we mention the post and beam barn with real reindeer inside?
The experience created a merry 18 percent boost in foot traffic over the prior year. For the millennial audience, Newbridge shifted gears and created the Razer Stealth computer tour, an immersive VR and gaming experience that racked up nearly , demos in NL now offers design and fabrication services and, fun fact, the agency owns its own food truck.
TJ Nolan, tj newbridgemg. You name the technology and this agency has a handle on how to use it—and use it right. A talented team of creatives, designers, 3D animators and developers VR, AR, projection mapping, motion tracking, gesture control, hologram, facial recognition and emerging tech for events trade shows, festivals, concerts and more.
Also worth a look: Randy Gress, randy nextnowagency. AI-based tools are leveraged at this Austin shop to gain customer insights, optimize performance media and create dynamic B2B content throughout the entire marketing funnel.
The agency is piloting a new demand gen predictive insights service in conjunction with 6Sense and testing an internally developed tool to customize lead conversion content. A multichannel campaign targeting quick service restaurant owners exceeded engagement with market qualified leads by 15 percent. John Ellett, jellett nfusion. The industry juggernaut manages more than 13, sports and entertainment events each year across the globe. Decorated with numerous creative awards for striking work.
Encouraged 1, people to donate eight inches of hair to create wigs for people with cancer as one brand in a multi-CPG program for Walmart. Opus creates events around the globe, from Dubai to Bermuda to Silicon Valley. For the third straight year, the agency remains one of the 5, fastest-growing private companies in the U.
Kristin Waters, kwaters opusteam. The beloved interaction agency uses data science, strategy, engineering and creativity to inform and influence one another. Ours just happen to point both ways. And even for year-old brand Quaker, which the agency reimagined as a digital experience with Alexa herself as an anchor tenant. Michelle Tang, mtang organic.
Notable happenings this year: Now handles all experiential marketing activations for the GMC brand; Launched a new mobile activation for the Roche Tissue Diagnostics division to connect with customers; And added trade show and convention offerings.
Staged upscale environs to serve more than 1, meals per weekend at the races. Has a niche specialty in sports marketing and activation and a client specialty in auto. This team is religiously passionate about one team, and one team only: This agency specializes in brand activation, integrated marketing and shopper marketing as evidenced by its launch of a new brand, Evivo, a baby probiotic, for Evolve Bio Systems.
Also immersed in a rebrand for Chicken of the Sea and has added new media partners, gaming development partners and social media listening tools. National Salmon Day promotion, this agency is on the move. Amie Stanley, astanley pivotpointmarketing. Started 25 years ago as a small art studio, this Beachwood, OH-based shop has evolved into a full-service marketing agency specializing in B2B niches like building products, industrial manufacturing and food product manufacturing.
Point to Point specializes in crafting brand stories and implementing martech solutions to convert prospects into loyal customers. Three distinct direct mail campaigns featuring free gifts created to engage Ferguson loyalty club members generated an impressive 54 percent redemption rate from builders, designers and remodelers.
The Loctite Hybrid campaign dared to pull off a dramatic product demonstration, showcasing that three grams of their latest adhesive and one hour of cure time is strong enough to pull multiple freight train cars totaling tons. Mark Goren, mgoren pointtopoint. Also a standout this year, The Donald J. Michele Wiltshire, Michele pop2life. Yes, they do ad campaigns. Krystle Loyland, krystle preacher. Some marketers see social media as the Holy Grail, the answer to all their problems, a magic wand that will cure all that ails them and physically force new customers to buy their products.
Other marketers see it as a fad, a nuisance, a medium to only engage with grudgingly. At Project Bionic, the team believes that precision in day-to-day social media management for craft brands is the key to it all. Creating the best possible daily and making sure the community is a blossoming, vibrant one.
Specializes in CPG programs for some of the biggest names in the business. One momentous ask—and limited budget—set the stage for a national sampling tour to introduce the frozen snack, Doritos Loaded. Propac also contributes to the greater good by partnering with clients to lend services to organizations like United Way, St.
The mighty, massive global network spans 18 countries, with 2, employees representing over 20 nationalities. For Guinness, an in-store VR tasting experience brought the brand to life virtually.
From the beaches of Santa Monica comes the agency the defies to be defined and operates based on a simple north star—that customers no longer follower linear pathways and only by creating seamless, contextual and meaningful engagement will brands succeed. For Bud Light, RED has repositioned the brand online to stop talking about friendship and start acting like a friend. For evergreen client Disney, RED provides strategy, creative and technology that makes the happiest place on earth also the happiest place in digital.
For Audi, the agency is using ethnographic research to create strategic future digital marketing recommendations around the customer experience of an Audi buyer in You like that unmistakably fresh and un-mattress-brand-like Casper branding you see all over the subway?
How about that nifty fold-out box your latest pair of Allbirds came in? Adept in the art of building brands for startups, and then bringing that brand to life across multiple platforms, this agency also offers industrial design expertise for those napkin sketch-stage brands that might need product design services, too.
Solutions offered here include strategic planning, account based marketing and content marketing, as well as automation support and analytics. A campaign created for Elsevier Nurses Trust to support the ClinicalKey platform gained engagement from 40 percent of prospects. The prognosis was great: Steve Reeves, steve redhouseusa. A new talent management app streamlines the fieldwork from the more than 1, BAs the agency hires personally, pays well and manages directly.
RedPeg boasts a growing and uniquely well-rounded specialization in esports, with solid work for teams Team Solomid and Panda Global , game publishers Square Enix, Ubisoft, Activision Blizzard and brands interesting in cracking into the space Geico.
New president John Piester comes from Ignition—and brings all that tasty Coca-Cola experience with him. Matt Sincaglia, msincaglia redpeg. This brand strategy, design and innovation agency thrives on problem solving and has a portfolio to prove it. The optional meal delivery service offers freshly prepared, calorie-controlled meals delivered by FedEx. But telephone support has some evidence in its favor: Yes, it's a bargain for round-the-clock support. For about the same money, other services offer better track records.
For the first two weeks, you eat three extremely low-carb meals a day plus mandatory snacks. After that, you gradually add "good carbs," such as fruits and whole grains. You can customize menus, search a database of more than 1, recipes and get a personalized shopping list. There's online support from staff dieticians and members plus daily motivational emails. Studies have shown that after one year, carb-restricted diets led to greater weight loss and increased heart health than low-fat diets.
However, the advantage disappeared over the long term. How much can you expect to lose? Figure on 8 to 13 pounds during the two- week kick-start phase, then 1 to 2 pounds a week thereafter.
It doesn't cost much, but you don't get as much support as with Weight Watchers or eDiets. The Zone diet is mostly meat, fruits, and vegetables. You eat three meals per day plus two Zone protein-powder snacks. A study of people in the Journal of American Medical Association found the Zone diet helped people achieve modest weight loss after one year, comparable with those on the Atkins , Weight Watchers and Ornish diets, and improved cardiac risk factors. Premium-priced Jenny Craig lets you order its heart-healthy, nutritionally balanced packaged food by phone and pick it up at a Jenny Craig center or have it delivered through Jenny Direct.
You eat three Jenny Craig meals plus a snack per day, and supplement with fruit, vegetables and dairy. Once a week, you get a weigh-in and pep talk with a consultant - who is not a dietician and who earns commissions from selling you products. There's also round-the-clock phone support. Jenny Craig has a good track record for short-term weight loss up to one year. In a UC San Diego clinical trial of dieters funded by Jenny Craig , Jenny Craig clients lost 11 percent of their initial weight after 12 months, compared with 3 percent weight loss by those who were dieting on their own.
The "doctor-designed" Bistro M. The price is a cut above the competition, too. The plan tries to help you avoid a weight-loss stall out by varying the daily calorie intake between 1, and 1, By eating a little more some days and a little less on others, you'll supposedly prevent your body from becoming used to the same number of calories every day. While no university studies support the theory that varying caloric intake aids weight loss, the high quality of the food and the relatively large portion sizes have been praised by Health magazine, Dr.
Phil and The New York Times. Some plan users have complained of a lack of choices and menu flexibility compared to other plans, but a company spokesman says they offer more than entrees and can make substitutions to accommodate allergies and food preferences. It's a reasonable price for well-made food with slightly faster average weight loss than with Jenny Craig. This meal-delivery service, endorsed by Marie Osmond and Dan Marino, emphasizes foods with a low glycemic index.
The underlying premise is that controlling blood sugar levels leads to weight loss. The heat-and-eat prepared meals and snacks contain roughly 55 percent "good" carbs, 25 percent protein, and 20 percent fats; like Jenny Craig, you add fruits, vegetables and dairy. Support is available through phone counseling and online chat rooms. There's plenty of research showing that following a diet of 1, to 1, calories a day, such as Nutrisystem, can cause weight loss.
For example, a study by the Obesity Research Center at St. Luke's Roosevelt Hospital in New York found that postmenopausal women who followed a 1,calorie plan for 16 weeks lost an average of 21 pounds. For a meal-delivery diet system, Nutrisystem is more economical than Jenny Craig. Although today's program is not as stringent as the original liquid fast Medifast launched decades ago, the low-fat, relatively low-carb plan is designed to bring about rapid weight loss by coaxing your body into a "fat-burning state" known as ketosis.
The 70 meal replacement choices include shakes, bars, soups, pudding, oatmeal, chili, pretzel sticks, cheese puffs, and scrambled eggs. If you can stick with it, a diet of 1, calories a day can certainly induce rapid weight loss. A common concern with such low-calorie diets is that you'll quickly regain the weight, but in a small clinical trial recently published in the journal Experimental Biology , after 10 months, only about one in five people regained all the weight they had lost.
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How one-minute bursts of exercise can boost health for overs in just six weeks Easier to do tasks such as getting out of chair or carrying shopping Study by Abertay University in Dundee into high intensity exercise It could help ease the 'astronomical' cost of ill-health in the elderly By Fiona Macrae for the Daily Mail Published: Share this article Share. Share or comment on this article: How one-minute bursts of exercise can boost health for overs in just six weeks e-mail.
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